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THE REVENUE PLANNER
You have a retailer in mind. You need to know if the numbers make sense.
The Revenue Planner is a structured Excel calculator that helps wholesale apparel brands size the revenue opportunity before walking into a buyer meeting. Select your target retailer, enter your brand inputs, and get a clear annual net wholesale revenue projection in minutes.
What's inside:
Retailer Selector -- 20 accounts across department store, off-price, pure-play online, subscription & rental, and specialty
Auto-populated door counts and retailer type for every account
Split input logic for in-store and online channels at department stores
End-of-season RTV toggle with adjustable dilution assumptions
Per-season and annual net wholesale revenue output
Input Guide & Benchmarks -- unit depth ranges by retailer type, SKU guidance, AUR and RTV context
Questions for Claude -- 16 prompts to sense-check your inputs, model scenarios, build your business case, and plan your next move
Built for sales directors and founders who need a number they can defend.
Requires Microsoft Excel or Google Sheets. Claude AI account recommended for Questions for Claude tab. Claude Pro preferred.
THE REVENUE PLANNER
You have a retailer in mind. You need to know if the numbers make sense.
The Revenue Planner is a structured Excel calculator that helps wholesale apparel brands size the revenue opportunity before walking into a buyer meeting. Select your target retailer, enter your brand inputs, and get a clear annual net wholesale revenue projection in minutes.
What's inside:
Retailer Selector -- 20 accounts across department store, off-price, pure-play online, subscription & rental, and specialty
Auto-populated door counts and retailer type for every account
Split input logic for in-store and online channels at department stores
End-of-season RTV toggle with adjustable dilution assumptions
Per-season and annual net wholesale revenue output
Input Guide & Benchmarks -- unit depth ranges by retailer type, SKU guidance, AUR and RTV context
Questions for Claude -- 16 prompts to sense-check your inputs, model scenarios, build your business case, and plan your next move
Built for sales directors and founders who need a number they can defend.
Requires Microsoft Excel or Google Sheets. Claude AI account recommended for Questions for Claude tab. Claude Pro preferred.